We’re back and more proactive than ever with topics you need to be pitching in Q3! As mentioned in our Q1 and Q2 blog posts, if you want to earn media coverage, you need pitch angles that are relevant and engaging.
One way to create attention-grabbing pitches is by anticipating the media’s conversation in the coming months and creating pitch angles that tie into the conversation. By paying attention to the time of year and the upcoming holidays, you can create timely pitch angles that offer help, guidance, insight or entertainment.
When creating pitch angles for Q3, think about challenges that may arise in the coming months and explore ways you can solve a problem or provide helpful advice. You can also brainstorm ways to relate your personal story to the events in July-September.
Here are a few popular topics we anticipate the media will be talking about in Q3, along with additional sub-topics to get you thinking about potential pitch angles.
July Pitch Topics:
Fourth of July - Summer cookout recipes, hosting & entertaining, best places to travel on holiday, the significance of the Fourth of July
Making the most of summer - Parenting tips & advice, summer crafts, summer reads, best vacation spots, preparing for back-to-school
August Pitch Topics:
Back-to-School - Organization tips, parenting advice, teacher gifts & appreciation, lunchbox meal prep & ideas
National Book Lovers Day (Aug. 9) - Reading lists, forthcoming books, book-writing journey
September Pitch Topics:
Self-Improvement Month - Promoting mental, physical, emotional & spiritual health, best self-care practices, favorite self-help books
Sports and Tailgating - Hosting tips, tailgating recipes, gameday outfits, tailgate must-haves
Ongoing Topics:
As great as planning is, make sure you are also keeping an eye on breaking news, hot topics and trending issues, as these make great pitch angles too!
Happy pitching - see you back in Q4 for more pitch topics and ideas!