Work Smarter, Not Harder: Repurposing Social Media Content for Maximum Reach
Hannah Garner Hannah Garner

Work Smarter, Not Harder: Repurposing Social Media Content for Maximum Reach

In today’s fast-paced digital world, consistently creating fresh and engaging content can feel overwhelming. But what if you could breathe new life into your existing content to reach and captivate your audience all over again? Enter content repurposing – the savvy strategy that allows you to work smarter, not harder.

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Questions for PR Pros
Isabel Schroeder Isabel Schroeder

Questions for PR Pros

Your PR Questions, Answered.

What exactly does PR mean? 



What do you actually do for your clients?



How do I get media to pay attention or notice me?

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Choice Media Communications Receives Award
Isabel Schroeder Isabel Schroeder

Choice Media Communications Receives Award

At Choice Media Communications, we're thrilled to announce that we've been honored with the prestigious award: Top Pr Firms in Tennessee. This recognition is a testament to our commitment to excellence in modern communication strategies and our dedication to delivering impactful results for our clients.

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Day in the Life of a Choice Intern
Guest User Guest User

Day in the Life of a Choice Intern

Embarking on my journey as a Digital Media Intern at Choice Media & Communications has been an exciting and rewarding experience. Each day brings new challenges and learning opportunities in the digital media industry. As a digital media intern, my day-to-day role involves assisting in content creation, social media scheduling, Zoom calls, Slack messages, and more.

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Embracing the Power of In-Person Strategic Planning: Lessons from Our Team Retreat
Guest User Guest User

Embracing the Power of In-Person Strategic Planning: Lessons from Our Team Retreat

As we stand at the threshold of a new year, it's with great enthusiasm and a heart brimming with insights that I recount our recent strategic planning retreat at Choice. This retreat was more than just a planning session; it was an immersion into collaboration, growth, and the pursuit of a shared vision. Here are my invaluable takeaways that resonate so deeply as we step boldly (and dare I say, more connected) into 2024.

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How to be a guest on a podcast
Guest User Guest User

How to be a guest on a podcast

So you want to be a guest on a podcast? We are rolling out 10 steps to help you get there. As you work through this guide, keep in mind that it’s important to start small.

Begin with podcasts that have smaller audiences that align with your content. This will help you build credibility while giving you the practice that builds your confidence.

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You've Written a Book, Now What? Take These First Three Steps to Start Your Book Promotion
Guest User Guest User

You've Written a Book, Now What? Take These First Three Steps to Start Your Book Promotion

Congratulations! After countless hours of pouring your heart and soul into writing, your book is finally complete and ready to meet the world.

But writing it was just the beginning. To ensure your book reaches its target audience and fulfills its potential, you need a robust promotional strategy.

Yup. It is the ‘P’ word that many people are intimidated by… Publicity….

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How to get your emails opened every time
Guest User Guest User

How to get your emails opened every time

In a sea of subject lines, how do you get your pitch to stand out? In the competitive world of email communication, crafting a compelling pitch is essential to capture the attention of your recipients. Here are five tips to ensure your pitch rises above the rest:

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Examining The Media Takeover (Taylor’s Version): Three Key Takeaways You Can Apply To Your Brand From The Sparks Flying Between Travis Kelce + Taylor Swift  
Guest User Guest User

Examining The Media Takeover (Taylor’s Version): Three Key Takeaways You Can Apply To Your Brand From The Sparks Flying Between Travis Kelce + Taylor Swift  

Thirteen, Tight end, Teardrops, Touchdown - what do all these words have in common?

If you’ve looked at any social media timeline in the past two weeks, you’ll know: Taylor Swift and Travis Kelce. Whether you are already imagining their bejeweled wedding or shaking it off as the PR stunt of the year, there’s no avoiding the media takeover.

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Cracking Instagram's Algorithm: Everything You Need to Know in 2023
Parker Nayman Parker Nayman

Cracking Instagram's Algorithm: Everything You Need to Know in 2023

In the ever-evolving landscape of social media, one question that never ceases to baffle us is, "How can we win over the Instagram algorithm?" We all know that Instagram's algorithm is a bit of a mystery, constantly changing and adapting. But fear not, for there are strategies to help your business thrive on this platform.

Let's dive into the current state of the Instagram algorithm and explore some actionable tips to boost your engagement and reach.

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How to use ChatGPT to Get Better Results for your Business
Hannah Harter Hannah Harter

How to use ChatGPT to Get Better Results for your Business

It seems as if there are two schools of thought when it comes to the implementation of AI in our society; those who are excited and welcome it and then those who think it’s the beginning of the end. While those may be extreme, we’d like to think we’re somewhere in between. As a business, there are many ways to implement the use of AI to gain industry insights, streamline operations, generate content, and so much more.

Quick note: Using AI tools like ChatGPT are great, but don’t let them steal your brand voice and make you sound robotic or impersonal. Don’t forget what makes you and your brand unique. Gain ideas while remaining personal and adding your own unique voice and take.

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Looking to Hire a Media & Communications Partner? What to Expect on an Introductory Call with Choice
Hannah Harter Hannah Harter

Looking to Hire a Media & Communications Partner? What to Expect on an Introductory Call with Choice

You want to be known to your ideal audience. We want to make you known to those that need to know you exist. Sounds like a simple start to the love story of a client and publicist partnership, but where do we begin to build that relationship? How do we get there together?

We all want to connect with those that we can serve in our respective businesses. Our team spends time and intention developing our own ideal client, researching and connecting to ultimately how our team could serve a potential client with their media and communications goals. We want to help our clients get from point A to point B faster with a team they trust by their side. As you are looking to hire a media and communications partner, here’s what to expect.

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How to Build Better Publicity + Brand Awareness
Hannah Harter Hannah Harter

How to Build Better Publicity + Brand Awareness

At its most basic, publicity is storytelling. This could be a personal story of overcoming hardship, it could be the story of how you founded a company or organization, or it could tell the story of a specific product or service you offer. At the end of the day, you are sharing your unique story with the world. And what do all good stories do? They hook you from the very first sentence.

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How Not Meeting Our Summit Goals Taught Us Where We Are Really Winning
Entrepreneurship Hannah Harter Entrepreneurship Hannah Harter

How Not Meeting Our Summit Goals Taught Us Where We Are Really Winning

How Not Meeting Our Summit Goals Taught Us Where We Are Really Winning… The Fourth Annual Summit. Wow. The fact that I’m even saying “fourth annual” is a bit surreal to me, as this event started as nothing more than a dream to gather like-minded women to encourage and uplift each other in the path that we are all walking – busy, working women who have the desire to be successful not only in our professional lives, but also in our personal relationships.

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TIPS + TRICKS: BUILDING AN EFFECTIVE AND EFFICIENT TEAM
Hannah Harter Hannah Harter

TIPS + TRICKS: BUILDING AN EFFECTIVE AND EFFICIENT TEAM

Whether it’s “The Great Resignation,” or “Quiet Quitting,” there seems to be a new trend in the workforce every so often that tries to understand the reason for workers’ decision to leave an organization – whether to join a new organization or quit the workforce altogether.

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